In a world of overconsumption, excess and stress, LIAVELLA is on a mission to empower women to live a more balanced, yet stylish, life. By offering truly versatile bags that transition effortlessly, reduce clutter, minimize stress, and promote well-being.
Our Approach
We are women designing for women, creating versatile luxury bags that are timeless, intelligent, and empowering. Born from a personal journey, LIAVELLA is more than a handbag brand - it’s a movement toward balance, confidence, and conscious living. Each piece is thoughtfully crafted to simplify your day and elevate your style, transforming effortlessly between multiple looks so you can carry less, do more, and move through life with ease and intention.
Our Values
Empowering Women: LIAVELLA designs with women in mind, bags that move with you, simplify your routine, and give you confidence every step of the way. Balance at the Core: Every design supports balance, whether that’s distributing weight more evenly, reducing clutter, or creating more harmony in daily life. Timeless Versatility: Multifunctional staples that transcend seasons, transition effortlessly, and let you do more with less. Conscious Consumption: High-quality, long-lasting designs that encourage mindful choices and reduce the need for endless purchases.
Unique Innovative Features
The Pillar of Strength Clip is an exclusive LIAVELLA innovation, designed by our founder to enhance both versatility and elegance. Inspired by a Roman column, it embodies strength and resilience, while seamlessly securing a sunhat or holding glasses (as shown). This signature detail elevates our bags, merging refined style with intelligent functionality, allowing you to carry more with ease and accessibility.
Our Founder
LIAVELLA was created with a clear purpose by founder Lia McBride - to empower women to live with more balance, confidence, and style. Born in Edinburgh with Italian and Irish roots, Lia spent over a decade in London’s tech industry. As the first Scottish employee at Twitter, she spent her thirties travelling globally before chronic back pain and two major surgeries forced her to rethink. She realised that small daily habits, especially the bags she carried, were affecting her body and balance. Frustrated by the lack of bags that combined luxury, elegance, and versatility, Lia set out to design her own solution. Working independently, she partnered with master hardware manufacturers in Italy, a former Head of Production at Kate Spade in New York, and designers who had worked with luxury houses including Gucci. Over three years, and through conversations with more than 100 women, she brought LIAVELLA to life.
Our Name
The LIAVELLA name is a merging of eras, symbolising the here and now, and needs of the modern women, influenced with an understanding of the sacrifices of the past.
Our founder's first name, Lia, embodies modern spirit and empowerment. Combined with ‘Avella’, which is Lia’s name of Italian descent, symbolising sacrifice and change for a better future.






